Measure

Stayed to watch

You might say: viewed vs swiped away, swipe rate, intro retention

In Shorts analytics, the share of times viewers stayed past the first seconds instead of swiping. For long-form, the matching figure is the share still watching at 30 seconds.

What it does
Scores the hook by itself, apart from the rest of the video.
Ask
Of everyone who saw the first frame, how many stayed?
Trouble
A low share on a Short whose content is good: the opening frame does not say what the video is.

What to look for

  1. A Shorts analytics share past the first seconds
  2. Viewers staying instead of swiping
  3. A long-form share still watching at 30 seconds

Sources

  1. YouTube Blog, YouTube Shorts deep dive, The hook is everythingThis aligns with the fast-paced nature of Shorts consumption, where viewers quickly swipe through videos in the feed.
  2. YouTube Blog, Stop guessing, start growing: Master these 4 metrics, Viewer RetentionThis metric shows you at what points viewers are watching (and dropping off) from your video. You'll see a graph illustrating the percentage of your audience still watching at each moment of your video.

Use it on your project

teardown-apply: hold "Stayed to watch" (stayed-to-watch) from the teardown at https://teardownatlas.com/content-creation/ against my project

Paste it into a coding agent that has the teardown skills.

An AI agent wrote this map with the teardown skill. It can contain errors: check the sources before you rely on a part. About and legal